下学期unitfiveraeding高三英语课件
日期：2010-01-23 01:20
WelcomeAdervertisingWherecanwefindadvertisements?onTV;overtheradio;ontheInternet;innewspapers;onposterseverywhere(inthemedia)Whyareadvertisementssopopular?increasesales---reducethepricesmaketherightdecisionintroducenewproductsmake…awareof---spread;change;improvefunctions;helpinavarietyofwaysHowtospotabadad?lookoutfor;keepaneyeoutforadswithhiddeninformationadsmisleadingpeople“bait-and-switch”ads---differentwayspeoplereacttoadvertisementsFindoutthemainideaforeachparagraphPa1:AdsarefoundalmosteverywherePa2:PeoplereacttoadvertisementsindifferentwaysPa3:Thebasicprincipleofadvertisementsistoinfluencecustomers’choicesPa5:ThemostimportantfunctionofadvertisingistointroducenewproductsPa6:GovernmentsandotherorganizationsuseadstomakepeopleawareofgovernmentpoliciesandsocialproblemsPa4:AdvertisingincreasesproductsalesandhelpsmaketherightdecisionPa7:ItisnotalwayseasytospotabadadWheretherearemedia，thereareadvertisementsIfanadcanmakeusbelievethatwewillbehappierifwebuythe，
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