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unit5integratingskills高三英语课件

日期:2010-09-21 09:20

WordsThatSellLanguageinadsMakemoneyMethodsofadvertisingTV/radio/cinema/magazine/newspapers/Billboard广告牌nearmainroads/mailsorgifts/balloon/flysheet传单CarefulreadingChoosethebestanswer:1____waysofchoosingnamesfortheproductsarementionedinParagraph2TwoBThreeCFourDFive2Agoodsloganshouldbe“catchy”,oreasytorememberTheunderlinedwordmeans___difficultBattractiveCwell-knownDinteresting3Accordingtothepassageagoodadvertisementmust________beginwithaquestionorapuzzletellacontinuedstorybeinformativeandattractivecontainafunnytext4Whatisoneofthedangersofaseriesofadvertisements? AReaderswillbetiredofreadingtoomanytexts BReaderswilllosepatience CReaderswillforgetthenameoftheproduct DReaderswillforgettheadvertisement5Whydidn’tanybodybuythehaircream?FewpeopleshowedinterestintheactorTheadvertisementwasn’tshownonTV“Xputslifeintodryhair”wasnotagoodtext“Xputslivingthingsintodryhair”wasnotagoodtranslation6Without,
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